MASTERS

by - November 24, 2016

The MA Strategic Fashion Marketing provided a learning environment in which business graduates could develop both creative and strategic skills in fashion marketing and management. It had an established record of recruiting high calibre international and home/EU students who predominately go on to develop successful middle management fashion marketing careers across the fashion industry spectrum.
I did units in:
  • Business Strategies (for Burberry)
  • Branding (for Christian Dior)
  • Research Methodology (in preparation to final dissertation)
  • Collaborative Unit (with Art of Publishing)
  • International Business Strategies (for Manolo Blahnik)
  • Marketing Communications (for Reiss)
  • Masters Dissertation looking at the GCC market & analysing the marketing communications methods in print publications. Main focus was Muslim women as luxury clients and how to utilise the regulations loopholes in advitorial, editorial and advertising
Brands that I have also studied across those units included:
  • Louis Vuitton
  • Chanel
  • Prada
  • Gucci
  • Elie Saab
  • Uniqlo
  • Marks & Spencer
Styling and Words | Zinah Nur Sharif
Photography | Ty Faruki
Makeup | Safiyah M
Model | Simona Bajorinaite






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