The Zirkus

By Zinah Nur Sharif

ZINAH Signature Collection 2015
ZINAH was a London based fashion house founded by the fashion designer Zinah Nur Sharif. Her interest in the amalgamation of fashion and modesty, combined with her fascination of natural fabrics, particularly silk has led her into specialising in handcrafted scarves. Respecting tradition of haute couture, all ZINAH products were gently handmade in London. The brand only used finest and most genuine materials with sincerity to reach true luxury. Swarovski Elements are the only embellishments used for designing some of the most beautiful pieces.
As a British fashion house, ZINAH yearned to enlighten the British culture and diversity as a wealth and a source of inspiration. The British fashion house characterised femininity in its pure form celebrating the true beauty of women. The brand used creativity as a universal language to inspire women to express their style identity.
The brand to endeavoured authenticity and creatively expressed elegance through the creation of both innovative and refined scarves. more on www.zinahns.com




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Summer has ended a long ago here in London…but somehow we have been getting random warmer weathers now and then. Most of the time out of the blue. As a Londoner, I'm used to adapting my outfits to the weather…always carry a warm coat somehow in my bag or just around. In this case, I wore a layer underneath my striped top!

Not sure if this is the first time I'm posting a picture of me with my Ray Ban glasses? I wear glasses on regular bases, because I have a terrible eye sight (really terrible!). Thank you Ray for making me both see better and look somewhat 'fashionable'!






(Photography by Jihan)

Wearing: ZINAH scarf // Ray Ban glasses // Michael Kors watch // Mango satchel // Zara top & skirt

Love and Peace

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(Photography by Jihan)

Wearing: ZINAH scarf // H&M jumper // Zuhair Murad for Mango dress // Zara bag & shoes

Love and Peace

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When the weather is between warm and cold, the air breezy and the sun warm on your skin…what do you wear? A combination of summer and winter wear. The slight struggles of living in London with a bipolar weather.






(Photography by Amira)

Wearing: ZINAH scarf // French Connection UK top // Pull & Bear skirt // Zara everything else

Love and Peace
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This was an article for the Sunday Times Style magazine, where I was interviewed to comment on beauty and hijab.

The Modesty Maze

Some of the best beauty blogs are by Muslim women. We ask how they reconcile make-up and the hijab
Muslim beauty blogs are on the rise, their posts tackling, among other things, how young British Muslim women reconcile wearing the hijab, or headscarf, with beauty and cosmetics. “I find it confusing,” says the Muslim comedian Shazia Mirza, who doesn’t wear a hijab. “How can women cover their hair as a sign of modesty and then plaster their face in make-up? You’re either modest or you’re Rihanna. You can’t have it both ways.” Read more on here.
Words | Zinah Nur Sharif
Photography | Zakaria Nur Sharif

(Printed version)

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My second visit to Paris was lovelier than my first. The city has beautiful architecture, delicious food (particularly pastries) and timeless fashion sense. The weather is pretty much like London, perhaps with less rain, but still grey and cold.

I spent my last day in central Paris, playing a tourist!








(Photography by Amal)

Wearing: ZINAH scarf // Zara everything

Love and Peace

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The reason the internet can be such a great thing is that it allows people to connect, not only virtually but in person. The Langston Hues Meet & Greet was one of those things, a gathering full of lovely people.

During the event he introduced his Modest Street Fashion work, which is truly inspiring and admirable. Basma, Yusuf (from Mr. Aptumi) and myself introduced ourselves and our work to everyone. It was a fun afternoon getting to know each other and just feeding off of each other's inspirations. I feel blessed to meet and come across such vibrant people.








(Photography by Muna & from Basma)

Outfit: Burberry Prorsum coat // ZINAH scarf // Zara everything

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Once again, I got the chance to visit pretty Paris last year. It was at the end of spring, but it felt a lot like winter. Somehow in 2013, winter didn't wanna go away, although I love winter, almost 6 months of it seems rather tiring and overwhelming.

Nevertheless, I had a wonderful time with my sister and enjoyed the city differently, with Disneyland Paris & the fashionable side of Paris.






(So this lady decided to pose with me haha!)

Outfit: ZINAH scarves // Zara everything

Love & Peace

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This is just a quick recap of the Fashion & Faith event/talk with Dian Pelangi and Professor Reina Lewis at London College of Fashion. I just managed to attend the Q&A part of the event, rushing straight from work. Nevertheless it was a great pleasure meeting all the lovely girls.

For those wondering, I'm wearing ZINAH A/W 14 silk scarf, Burberry Prorsum coat, Mulberry Lily bag and the rest Zara.




(Photography by Muna Ally)
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